Wednesday, February 11, 2026

Harnessing Inclusivity: The Impact of Diverse Teams on Innovative Ideas

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Celebrating Innovation Through Inclusion: Davis Wright Tremaine’s DEI Discussion for Black History Month

Davis Wright Tremaine’s Office of Diversity, Equity & Inclusion (DEI) is poised to host an engaging discussion on February 19, aimed at demonstrating how inclusive teams are essential for driving innovation. This initiative comes in honor of Black History Month, a time to recognize and celebrate the contributions of Black individuals and communities throughout history.

The Importance of Innovation

In an era marked by complexity and rapid technological advancements, innovation is becoming increasingly vital. Organizations seeking to stay ahead must embrace innovative thinking, and diverse teams are crucial to this endeavor. When individuals from varied backgrounds come together, they bring unique perspectives that enrich problem-solving capabilities. This diversity fosters creativity and emotional resonance, allowing brands and organizations to connect more deeply with their audiences.

The event will spotlight renowned speaker Greg Hoffman, a global brand leader with an extensive background. Formerly the Chief Marketing Officer at NIKE, Hoffman has devoted 28 years to various leadership roles in marketing, design, and innovation within the brand. His experience provides invaluable insights into how organizations can leverage diversity as a core strategy for growth.

Now the founder and principal of the brand leadership platform Modern Arena, Hoffman consults for Fortune 500 companies, startups, and nonprofits, focusing on enhancing brand strength and social impact. His most recent book, Emotion by Design: Creative Leadership Lessons From a Life at Nike, shares lessons learned from his illustrious career, emphasizing the importance of emotional engagement in branding.

Key Discussion Themes

During this enlightening conversation, Hoffman will explore critical themes such as:

  1. Prioritizing Diversity, Equity, and Inclusion
    Leaders looking to cultivate a culture of inclusion face the challenge of harmonizing business growth with social purpose. Hoffman’s insights will shed light on how these elements are not only compatible but can enhance one another.

  2. Navigating Social Shifts
    The landscape of societal norms is evolving. Understanding these changes is crucial for businesses aiming to foster inclusivity. Hoffman will discuss methods to adapt organizational strategies that align with these shifting expectations.

  3. Fostering Workplace Belonging
    Creating an environment where everyone feels valued is essential for employee morale and productivity. The conversation will delve into practical strategies to enhance belonging in the workplace.

  4. Integrating Technology with Humanity
    While technology can bolster innovation, it’s crucial not to lose the human element in the process. Hoffman will provide perspectives on merging technological advancements with genuine human interaction, ensuring that organizations remain relatable and authentic.

Engaging in the Conversation

This session, moderated by Julia Bennett, the Chief Marketing and Business Development Officer at Davis Wright Tremaine, promises to be a rich forum for discussion. Attendees are encouraged to actively participate by submitting questions in advance, fostering an interactive experience.

Once registered, participants will receive a confirmation email with joining instructions for the webinar, along with an option to add the event to their Outlook calendar. Notably, the session will be recorded, enabling attendees to revisit the conversation later.

To ensure everyone is informed about the details and privacy considerations surrounding the event, participants are advised to review the privacy policy before registering.

Additional Information

If you have questions about the event, the DEI team can be reached at OfficeofDEI@dwt.com, further enhancing participant engagement even before the session begins.

This program is not only a contribution to the celebration of Black History Month but a commitment to fostering inclusive dialogue that drives innovation and societal change. Join us for this important conversation on February 19 at 12:00 pm PT / 3:00 pm ET, and be part of the movement toward a more inclusive future.

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